In this blog article we discuss the significance of the most overlooked but the most important aspects of an E-Commerce website which is Refund Policy, Terms and Conditions and Privacy Policy. Moreover, we also highlight on how these pages should be added to your WordPress website.
Most business owners know that credit card transactions and online payment systems make up for the majority of today’s online financial transactions.
Whether engaging in business to business or direct to consumer online transactions, having a clearly defined refund policy is crucial to gaining and maintaining a competitive advantage in online business. Having a proper refund policy is must for your website
Having a proper refund policy is a must for your website.
Why should your website have a refund policy?
A well-defined refund policy lends credibility to small businesses which would otherwise be discounted in favor of large department stores which already offer generous refund policies. This is particularly important to first time buyers who may not be familiar with your product or service.
It encourages a higher initial purchase transaction and attracts repeat customers. These customers may otherwise be discouraged from ever buying from your website again if something they bought cannot be returned.
It also helps reduce credit card chargebacks.
How?
Well, buyers feel that they are given the chance to resolve the issue with the merchant first before taking more drastic measures.
Other important pages from a legal perspective
No legal page is less important than another. You should know how to add legal pages to your WordPress website. As it will ensure you’re legally protected from litigations.
Online users expect websites to have a clear description of the website’s Privacy Policy and Terms and Conditions of Use. These legal pages are usually posted on the homepage of a website. They are particularly important in cultivating a feeling of trust between the user and the website owner.
What’s a Privacy Policy?
A privacy policy is a statement that details what kind of information is collected from the website user. Or, how that data is collected. It also tells about what third party rights are granted to other businesses and how the information collected is used for marketing purposes. It also explains the security measures the website is taking to safeguard the data collected from the user.
Website users expect to be informed in a clear and visible way of how a website uses their data. That is before they do any of the following activity:
- make a purchase
- sign up for a newsletter
- subscribe to a service
- or interact with the website though through links, chats or when posting comments
It also explains the security measures the website is taking to safeguard the data collected from the user. Website users expect to be informed in a clear and visible way of how a website uses their data. It has to inform before the user makes a purchase. Also, when the user signs up for a newsletter, subscribes to a service, or interact with the website though through links, chats or when posting comments.
What are Terms and Conditions?
The Terms and Conditions of Use statement outline the way a user can use the information found on a website. It also states what rights, if any, are granted to them regarding the distribution of the posted content and under what conditions. The importance of these legal pages is not only beneficial in protecting the user’s rights but also in establishing boundaries as to how a user uses website data.
The importance of these legal pages is not only beneficial in protecting the user’s rights but also in establishing boundaries as to how a user uses website data.
These legal pages provide crucial information regarding the ethical practices of a business, giving users a detailed insight into the culture of the business in regards to how a website collects and uses browsing information.
Although there’s no specific federal law mandating how privacy policies are posted on a website. Each state and jurisdiction have its own applicable laws regarding the importance of these legal pages.
Most states prohibit public disclosure of personally identifying information. It is required that website operator posts in written form their exact practices regarding the collection and use of such information.
How to add refund policy and other legal pages to your WordPress Website?
WP Legal Pages is a powerful WordPress plugin which can be used to generate a complete range of legal policies (including refund policy) for your WordPress website. It comes with 24 pre-built ready-to-use templates.
Some of the features of WP Legal Pages:
- Extended menu options
- Custom shortcode Integration
- Easy to edit pages
- Force page/post option
Ensuring that your WordPress website has all the necessary legal pages is a must.
After all, what would you prefer? Spending few dollars on buying a plugin to get legally protected or spending thousands of dollars on lawsuits?
Hi there, You’ve done an excellent job. I’ll certainly digg it and in my opinion recommend to my friends. I’m sure they’ll be benefited from this website.|