Ananthakrishnan Thachilath

Ananthakrishnan is a digital marketer, web designer, blogger, creative genius and the author of this post. When he is not working you can find him at his house, playing video games.

What Consumers Want From Your Business Site: A Guide

Consumer preferences are constantly evolving. To stay preferential to your customers and ahead of your competition, it’s important to evolve your brand in step with the changing market—beginning with your online presence. Today’s consumers are spending more time online than ever before, and you want to be sure you’re putting your best foot forward when …

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18 Marketing Mistakes You Have Been Making For Ages

Marketing might seem like an easy job, but it is not everyone’s cup of tea! When you launch your product/services in the market, people don’t come running to buy your offerings by just putting the word out.  The theory of marketing might portray it as a simple task, but it’s much more complex and requires …

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10 Content Writing Tips To Boost Your Website Conversions

Website conversions are the ultimate goal of every online business. There are numerous methods that are used for improving the conversion rate and content writing is one of them. Marketers are aware that powerful content can turn any visitor into a buyer. The problem is to apply the right writing techniques that will bring results. …

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7 Ways To Promote Your Retail Brand Online

Digital marketing helps launch and stabilize novelty retail stores by the hundreds, mainly because it is far more accessible, and less expensive as compared to outbound marketing techniques. Source  The idea of promoting a ‘supply and purchase’ business plan within a brick-and-mortar store has been around for ages, making retail one of the most commonly …

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Why Is UX Design Important

With more and more interactions happening online, it has become extremely important to provide users with a frictionless and seamless digital experience that matches well with their daily lives. Today, with advancement in almost every domain, providing optimized user experience has turned out to be a prerequisite to implement business strategies which makes UX design …

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Best Social Media Templates To Improve Customer Engagement

Social media

Undoubtedly, customer success strategies are constantly evolving. However, the aspect that never changes is the necessity of efficient and unique ways for keeping customers engaged. With a rapid development in advertising and marketing, to meet the digital requirements, most of the times, the struggle is to keep the procedure human-centric. This problem mainly arises because …

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