Increase your web conversion rates with this course!
Course covers:
- What is User Experience Design and why it is Important
- Understanding and exploring its elements
- Using the Elements – Strategy, Scope, Structure, Skeleton, Surface
- Takeaways & Resources
Grab this course at just $29 (DealClub 21.75)
Are your web conversion rates low? Do you Know that your web site is effective at meeting your goals? Do users get “stuck” and aren’t able to complete the tasks they want to? Are your forms effective? How can your mobile app be improved?
Effective Web Presence
It’s not enough to simply have a web presence– But you must have a web presence that’s effective to be successful. In this dynamic course, Joe will guide you through the critical elements of user experience– strategy, scope, structure, skeleton and surface.
Encourage Conversions
It’s becoming easier and easier to create web sites and mobile apps– But harder and harder to measure the effectiveness of these applications. In Joe Natoli’s well-designed course User Experience Design Fundamentals you’ll learn how to create effective web sites, mobile sites and mobile applications that encourage conversions and leave users wanting more.
Who should take this course and what will you learn?
If you’re a designer moving in to a more complex digital world, or a developer who has to occasionally function as a designer as well this course is for you. You’ll feel more confident as you make design related decisions about layout, color, information design and typography after completing this exciting course.
Watch this sample video
Course Curriculum:
Section 1 – What is User Experience Design?
- Introduction: A UXD Parable
- What UXD Isn’t
- What UXD Is
- Technology Changes, People Don’t
- Why Should We Care About UXD?
Section 2 – Understanding the Elements of User Experience
- The Elements of User Experience
- Exploring the Elements of User Experience
- How the Elements Work Together
Section 3 – Using the Elements – Strategy
- Using the Elements: Strategy
- The Research Process
- Identifying Business Goals
- Identifying B2B User Needs
- Identifying B2C User Needs
- Three Crucial Questions
- First Use Questions
- Strategy Takeaways
- Strategy Lab Exercise
Section 4 – Using the Elements – Scope
- Using the Elements: Scope
- Defining the Scope
- Functional Specifications
- Content Requirements
- Generating Effective Requirements
- Prioritizing Specifications and Requirements
- Scope Takeaways
- Scope Lab Exercise
Section 5 – Using the Elements – Structure
- Using the Elements: Structure
- Defining Structure
- Interaction Design
- Information Architecture
- Organizing Principles
- Roles and Processes
- Structure Takeaways
- Structure Lab Exercise
Section 6 – Using the Elements – Skeleton
- Using the Elements: Skeleton
- Defining the Skeleton
- Interface Design
- Navigation Design
- Convention and Metaphor
- Information Design
- Wireframes
- Skeleton Takeaways
- Skeleton Lab Exercise
Section 7 – Using the Elements – Surface
- Using the Elements: Surface
- Defining the Surface
- Visual Design Principles
- Following the Eye
- Contrast and Uniformity
- Consistency
- Color and Typography
- Surface Takeaways
- Surface Lab Exercise
Section 8 – Takeaways and Resources
- Things to Remember
- Tools of the Trade
- Wireframing and Prototyping Software
- A/B Testing Software
- Content Inventory Software
- User Testing / Feedback Software
- Analytics Software
- Informational Websites
Your Instructor:
Joe Natoli: “I am never anything less than completely honored when someone chooses me as a speaker or registers for one of my classes or workshops. I know your time is valuable, so I absolutely guarantee you will get proven methods and actionable advice that you can implement as soon as you get back to your desk.”
Testimonials:
“Outstanding Value & Presentation.
This course has a huge number of takeaways, resources, and added educational benefits. Whatever level of experience you currently hold as a web designer or developer, this course unlocks and comprehensively answers the all-important questions: How can my website(s) or my client’s website(s) gain more exposure, get more traffic, and/or make more money? This course is essential and you should care about UXD if you really want to show off your results!” – JJ Hiller
“Wonderful course. This course is well laid out and taught nicely. I feel I have gained my moneys worth and more from this course. I hope to see more courses by Joe Natoli.” – Greg Hasenjaeger
“This course speaks truths for the vast nature of the field. As stated in the course title, this is Fundamentals.
Well, it is a lot of content and it is undoubtedly a course which needs revisiting to get the best out of the content.
People who start the course with an idea of User Experience are sure to be enlightened and pick up on a few things. I had some insight into web layout and page layout, this course has helped clear out a way forward to improve both.
In short, I highly recommend this course. It is well worth the time investment.” – Kevin Allan Wilkins
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