Kern and Burn, an ebook designed by Tim Hoover & Jessica Karle Heltzel.
It covers candid conversations with 30 leading design entrepreneurs who have founded startups, channelled personal passions into self-made careers and taken risks to do what they love.
In this book, they share their failures, successes, and perspectives.
You can learn from them — not to follow in their footsteps, but to chart your own course in parallel, one that allows you to thrive, add value to the world and love what you do.
Sneak peek into some conversations design entrepreneurs from the book Kern and Burn:

What’s others are saying about this ebook –
An honest and inspiring book that every designer should own.
“This book is amazing. Seriously, I love it so much. Why? Here are a few of the things that make this book a must-buy (IMHO):
1. It’s honest. This book doesn’t try to map out some “right way” to go about becoming a design entrepreneur. It’s not a how-to and it’s not fluff. It features honest conversations with some (read: a lot) of the most exciting designers/creators working today. They tell their own stories (and give advice) in a way that is both fun to read and demystifying.
2. It’s inclusive and inspiring. The whole tone of the book is positive. By the time you’re done reading it you feel like you’ve just had coffee with 30+ amazing people who are all cheering you on to go out and create or do that thing you’ve been dreaming about for months (years?) but just haven’t known how or when to start. I defy you to read this book and not feel inspired and empowered to create.
3. It’s relevant. This book shines a light on a somewhat recent phenomenon in the design industry: more and more designers are venturing out on their own to build products and companies. It’s an exciting time to be a part of this evolution and this book does an excellent job of capturing the heart of this shift.”
– Jon Troutman
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Inspiring and Informative
“With so much talk in the design community revolving around “Be awesome and great things will happen,” it’s refreshing to hear so many prominent creative types discuss the struggle and hard work it takes to become successful. This book is also wonderful if you’ve ever thought about tapping into your entrepreneurial side. You’ll hear how others did it, their successes and failures, and you’ll feel inspired to try your own hand at it. Tim and Jess ask really informed questions and elicit intelligent responses. Each chapter is quickly digestible and it makes for a quick, worthwhile read. This book has quickly moved to the top of must-read books for creative people, a short list that also includes Austin Kleon’s “Steal Like An Artist” and Mike Monteiro’s “Design Is A Job.” Buy this book as soon as you can. I promise it’s worth your time and money. You won’t regret it.”
– Joseph Hughes
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Interview Perfection
“Q&A interviews are a hard thing to get right. Design-based Q&A interviews are even harder. This books gets it absolutely right, all of the time. Questions that are the perfect mix of knowledgeable and inquisitive. Introductions that strike the right balance between informative and oh-look-this-guy’s-our-friend-
– Conor Design
Take the interviews with you on the go with the digital version of Kern and Burn: Conversations With Design Entrepreneurs.
Files are available in ePub, mobi, and PDF formats and support the iPad, iPhone, Kindle, and Nook.
Deal Terms –
- Delivered as an instant download once you place an order
- Available in .PDF, .MOBI and .EPUB formats
- Sales as one copy for single user basis




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